THE DESIGN OF THE WORLD’S FIRST SUPER BOUTIQUE HOTEL OPENS ITS DOORS
After seven years and an investment of over 400 million dollars, The Londoner, the world’s first super boutique hotel, opened its doors in September in London’s Leicester Square.
DESIGN
The project is a feat of design, architecture, and engineering that aligns with the vision of Edwardian Hotels. For its founder and chairman, Jasminder Singh, it seems to create “a celebration of London; its history, aesthetics, and people.”
The Londoner is part of Preferred Hotels & Resorts, the world’s largest group of independent luxury hotels. It is a member of the Legend Collection, the collection that represents the world’s most luxurious hotels. The Londoner was designed in collaboration with interior designers like Yabu Pushelberg.
ARCHITECTURAL REVELATION
Design architect Rob Steul, and the CEO of the architectural firm Woods Bagot, Nik Karalis collaborated to develop the architectural design concept that fits its cornerstone position in Leicester Square and an experience for guests with a “West End Story” narrative at its core.
“From its inception, Edwardian Hotels London saw the building as more than just a hotel and sought to create a “complex urban” destination of the highest architectural quality. From the wellness space below to an extraordinary rooftop terrace overlooking Trafalgar Square, we developed a central core of spaces for meetings, dining, relaxation, and events,” notes Rob Steul.
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EXCELLENCE
Its 16 floors will incorporate 350 rooms, suites, and a tower penthouse with panoramic views, two private screening rooms, a combination of six conceptual restaurants, including bars and a tavern, ground floor outdoor dining, and a contemporary Japanese lounge bar with a rooftop terrace and fire pit.
In addition to a spacious ballroom suitable for any occasion, a variety of meeting spaces, and a results-oriented gym and spa.
EXCLUSIVE
The Londoner offers the highest levels of luxury. Stylistically focused on British tradition, sensibility, and a neutral color palette, the hotel rooms seamlessly combine pleasure, style, and business with floor-to-ceiling windows, meticulous details, and the latest technology.
“It is essentially about two intertwined buildings, with the interaction between them creating a dynamic experience for guests. We carefully considered the urban context of the site and responded with a building that fits its context both in mass and materiality,” adds Steul.
HISTORIC
The design of The Londoner is directly the result of its location in the historic theater district. A spatial journey that takes tourists and local Londoners through the underground, at street level, and visually connected through the rooftop. Along with several fascinating episodes of experience and interaction that should not be missed.
